The latest in our series of Christmas blogs, Mustard presents the 12 Emotions of Christmas – with no French hens, turtle doves or partridges in pear trees in sight.
Our recent survey of 550 UK consumers (conducted in early December) included a series of questions to ascertain how people were feeling about Christmas 2018.
So here is the official countdown of the 12 Emotions of Christmas!
First up, thankfully the “mega negative” emotions come towards the bottom of the list
For others, even early December is too early for them to engage with the festivities
It is a couple of weeks since we did the fieldwork, so hopefully the stressed people have managed to get on top of whatever is causing it!
We are pleased to announce the top 3 emotions of Christmas are positive!
